2. Aesthetics and genius: Italians and the art of Beauty.

Mar 16, 2022 · 3m 13s
2. Aesthetics and genius: Italians and the art of Beauty.
Description

Italian brands are known to create some of the most premium,  sought-after products in the world that last for generations: what's  their secret? Riccardo Illy, President of Polo del Gusto,...

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Italian brands are known to create some of the most premium,  sought-after products in the world that last for generations: what's  their secret?
Riccardo Illy, President of Polo del Gusto, shares proven business  principles that world-renowned Italian brands have employed for generations in the art of Excellent Products.
In this episode: Why are Italians so naturally close to Beauty?
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Author Riccardo Illy
Organization Riccardo Illy
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