Channel Disruptions with Larry Walsh from the 2112 Group - Episode 9

Apr 11, 2019 · 19m 16s
Channel Disruptions with Larry Walsh from the 2112 Group - Episode 9
Description

Larry discusses the need for vendors to push their channels out of the transactional mentality and into higher level application and services sales, and vendors will double down on next-gen...

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Larry discusses the need for vendors to push their channels out of the transactional mentality and into higher level application and services sales, and vendors will double down on next-gen partners and deemphasize laggards, and the long-tail of your partner organization is more expensive than most vendors realize.
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