Contently on What We Really Mean When We Say Brand Story
Jun 5, 2019 ·
33m 51s
Download and listen anywhere
Download your favorite episodes and enjoy them, wherever you are! Sign up or log in now to access offline listening.
Description
In the penultimate episode of Exceptions, we try to move storytelling back from buzzword to core component of our jobs as marketers. What does it take to tell a gripping...
show more
In the penultimate episode of Exceptions, we try to move storytelling back from buzzword to core component of our jobs as marketers. What does it take to tell a gripping story? What does a brand story do for a business, and how do we vet and tell stories nobody else is telling? We talk to Contently’s Editor-in-Chief Jordan Teicher to find out.
show less
Information
Author | Casted |
Organization | Casted |
Website | - |
Tags |
Copyright 2024 - Spreaker Inc. an iHeartMedia Company