Elevating Excellence: Transforming Orthodontic Practices for Lasting Growth
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Description
Welcome to the Hey Docs! Podcast with your host Jill Allen. Today I am joined by special guest Brian Wright from New Patient Group. In this episode we are talking...
show moreToday I am joined by special guest Brian Wright from New Patient Group. In this episode we are talking tech, and how it can impact your growth. From changing your mindset, to being mindful of the technology and systems you are bringing into your practice we are covering it all.
Let’s get into it!
Summary
Brian Wright shares his background as a serial entrepreneur and how his experience in professional baseball shaped his career. He emphasizes the importance of having a growth mindset and investing in solutions to fix common problems in the orthodontics industry. He discusses the concept of customer service and how it should be defined as getting what you want from your customers and exceeding their expectations. Brian also highlights the significance of training team members in sales, leadership, and hospitality skills to create a unique and exceptional patient experience. In this conversation, Brian Wright discusses common complaints in the dental industry and highlights the importance of investing in high-quality services and partnerships. He emphasizes the need for orthodontists to shift their mindset from viewing certain expenses as costs to recognizing them as investments that can drive growth and success. Wright also emphasizes the significance of culture and leadership in creating a thriving practice. For new orthodontists, he advises being proactive, implementing systems and outsourcing from the beginning, and focusing on creating exceptional patient experiences.
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Takeaways
- Having a growth mindset and investing in solutions is crucial for success in the orthodontics industry.
- Customer service should be defined as getting what you want from your customers and exceeding their expectations.
- Training team members in sales, leadership, and hospitality skills is essential for creating a unique and exceptional patient experience.
- Reducing no-shows and improving conversion rates can significantly impact practice growth.
- Digital marketing and technology can be utilized to enhance the patient experience and improve practice efficiency. Investing in high-quality services and partnerships is crucial for the success of dental practices.
- Orthodontists should shift their mindset from viewing certain expenses as costs to recognizing them as investments that can drive growth.
- Culture and leadership play a significant role in creating a thriving dental practice.
- New orthodontists should be proactive, implement systems and outsourcing from the beginning, and focus on creating exceptional patient experiences.
Chapters
00:00 Introduction and Background
07:19 The Power of a Growth Mindset
15:23 Redefining Customer Service in Orthodontics
19:22 Investing in Team Training for Success
21:53 Reducing No-Shows and Improving Conversion Rates
25:27 Leveraging Digital Marketing and Technology for Practice Growth
29:39 Common Complaints in the Dental Industry
36:41 The Importance of Being Proactive
43:46 Implementing Systems and Outsourcing from the Beginning
50:44 The Significance of Culture and Leadership
53:39 Advice for New Orthodontists
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Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.
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Episode Credits:
Hosted by Jill Allen
Produced by Jordann Killion
Audio Engineering by Garrett Lucero
Information
Author | Jill Allen |
Organization | Mainbox JA&A |
Website | - |
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