EP 222 A Ready-Made Plant Based Milk Formula for Babies and Toddlers

Aug 26, 2022 · 1h 7m 25s
EP 222 A Ready-Made Plant Based Milk Formula for Babies and Toddlers
Description

It was not a US baby formula shortage that led a mother of four to develop a plant-based milk for babies and toddlers. Three years ago, our guest, April Kelly,...

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It was not a US baby formula shortage that led a mother of four to develop a plant-based milk for babies and toddlers.

Three years ago, our guest, April Kelly, was battling postpartum depression and struggling to breast-feed her newborn. Traditional formula seemed like the only solution for Kelly and her husband, but it ended up causing more problems for their baby girl, including intestinal gas and skin reactions.

Desperate for a satisfied baby and a few nights of sleep led Kelly to wonder what was causing her precious treasure to suffer.

After researching ingredients and consulting with their pediatrician, Kelly and her husband created a coconut-milk based formula for their daughter, free of soy, palm oil, gluten and lactose.

Soon after Kelly launched The Sure Company, focused on bringing a ready-made plant-based milk recipe to market that provides complete nutrition, quality, and convenience.

To learn more about Sure! please visit: https://www.thesurecompany.com/

To participate in Sure!'s RegC campaign, please visit: https://wefunder.com/sure

Buy a copy of Believe It! here: https://amzn.to/3wAi3Db

Connect with April and Sure! on social here:
https://www.linkedin.com/in/april-kelly-1b56a49b/
https://www.facebook.com/thesurecompany
https://www.instagram.com/thesurecompany/

Thank you for carving out time to improve your Founder Game - when you do better, your business will do better - cheers!

Ande ♥
https://andelyons.com
#bestpodcastforstartups #babynutrition #babyformula #plantbasedmilk

Psst: If you’re thinking “Wow – that Andelicious Advice really helped me,” please buy me a cup of coffee – a breve cappuccino will make my heart and mind sing with joy and keep me powered to serve more founders – thank you! You'll also find some Andelicious FREE documents and resources for startups. ♥
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STARTUP DOX Do you need attorney reviewed legal documents for your startup? I'm a proud community partner of Startup Dox, a new service provided by Selvarajah Law PC which helps you draw out all the essential paperwork needed to kickstart your business in a super cost-effective way. All the legal you’re looking for… only without confusion or frustration. EVERY filing and document comes with an attorney review. You will never do it alone. Visit https://www.thestartupdox.com/ and use my discount code ANDE10 to receive 10% off your order.

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If you resonate with the show’s mission of amplifying diverse founder voices while serving first-time founders around the world, please reach out to me to learn more about making an impact through sponsoring the Startup Life LIVE Show! ande@andelyons.com.
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Author Startup Life Show - Ande Lyons
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