Some might say Influence is an art. Others may say it's a science. But if you talk to Eric Lofholm, you might be surprised to hear he thinks it's a little bit of both. He's a Master Sales Trainer and a Best-Selling Author who's taught his proven system to thousands of professionals around the world, and that's on top of running Eric Lofholm International- his organization dedicated to professionally training people in the art and science of selling. And today on a new episode of Best of the Best, Fred Parrish is sitting down with Eric to get to the bottom of what exactly it means to embrace both the artistic and scientific sides of influencing others. What does it mean to be a sales champion? How did Eric learn to teach others about the subtleties of influence? And what's the secret to getting anybody to give you whatever you want? Tune in to find out!

To find out more about Eric or to purchase a copy of one of his books, visit his website at www.saleschampion.com.

To find out more about Fred or to purchase a copy of his book "The E-Myth CFO," visit his website at www.theprofitbeacon.com.