Two South Island farmers have launched an online platform, Landify, which helps young farmers looking to get into farm ownership find investors and sellers.

Co-founder Sarah How tells Bryan that while the sector has talked about the problem of succession for years there has been relatively few tools developed to deal with the problem.

Landify is a place where succession conversations can begin and How hopes it will not only help more people get on the property ladder, but also attract more people to the sector in general as it provides a visible career pathway to farm ownership.