Gen Z: More Going Through Motions, Less on Going Out to Party?
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Gen Z: More Going Through Motions, Less on Going Out to Party?
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Description
According to a report from Berenberg Research, Gen Z drinks less alcohol per capita than millennials did at their age. The report also shows that millennials drink less than both...
show morePart of the reason for the decline in drinking is that Gen Z appear to be more cautious than older generations, both in terms of their health and how their peers perceive them.
Gen Z is also choosing not to drink alcohol at all or drinking less often than older generations.
Gen Z Is Drinking Less and Clubs Aren’t Thrilled
Some small venue owners are noticing that younger audience's alcohol consumption is dropping, impacting a key revenue stream.
Alcohol consumption on the decline for Gen Z, studies suggest https://globalnews.ca/news/9411516/alcohol-consumption-decline-gen-z/
Gen Z’s Drinking Habits Are Killing Concerts https://www.yahoo.com/lifestyle/gen-z-drinking-habits-killing-140000040.html
Gen Z travellers don’t care about partying in destinations: survey
https://news.paxeditions.com/news/hotel/gen-z-travellers-dont-care-about-partying-survey
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