https://www.patreon.com/EarthandWater

Beginning –

You have to hang out with people who have the same goals as you for a lot of reasons. People with the same goals understand the struggles and hurtles of the goals. They’re great to bounce ideas off of, help troubleshoot and collaborate with. It’s also great motivation, inspiration and encouragement.

The culture in many business communities is to “fake it till you make it”. Which can put a lot of unnecessary pressure on someone struggling because it “LOOKS” like all of your peers have everything figured out when they’re really just putting on a front.

It can be really difficult to know how someone’s business is REALLY doing and this hiding from the truth between peers can create more divides in an opportunity with the potential to help both parties if honesty is had.

People only see bits and pieces of what you have and what you’re putting out there. Even when you’re being completely transparent, most people aren’t examining every post you have extensively. They may see the post but miss the caption. They may have not logged on in months and are now jumping to conclusions off a single post.

K.I.S.S. : Keep it simple, stupid. The more complex your business, the more tasks are required in that and if it’s only you, overwhelm creeps up QUICKLY.

Our business is an extension of ourselves. It’s a very personal and intimate thing that grows from us. Often times, we wrongly conclude that adding more and doing more will fix our problems when really we need to do less.

13:10 –

So many of us fall into that “not enough-ness” that comes from the external validation that was withheld as children by our caregivers, society and culture. This makes us work ourselves into the ground at the cost of our own health in an effort to prove our worthiness.

Inflation really puts the pressure on your business to do more, which usually always translates into us, the business owner, doing more. We do more in the hopes that we’ll eventually be able to do less but this is a trap.

The art of surrender.If you’re not inspired by your content, neither is your audience. Marketing is hard.

24:45 –

You can’t compare yourself to someone who’s been working on their business for years longer that you have.

The health of your business directly correlates to your own health. You have to do the math to find what you should be charging. How much money do you need to make sure your needs are met cross referenced with how much time you have available to give to what aspects.

Learning how to prioritize your time so that you can be inspired means that your content will become inspiring which then turns into marketing which then brings people in for your services and products. It’s a loop in on itself.

Doing more doesn’t support this loop because that’s an imbalance of yang energy. To find balance, you have to make sure you have enough yin energy in there too.

You have to prioritize your time and if that means letting some things go for a little while so that you can be present at your kid’s softball game then that’s okay to do so. We all have to figure out where our priorities and values lie and then find acceptance in what we’re willing to trade that for.Make your business fit your life and schedule.

38:00 –

Allow it to be fun. Make up your own rules. The happier you are in it, the better it will do with the audience because good, healthy positive energy is what your business is going to radiate. Utilize the law of attraction. You get back the ENERGY you put out. Hustle and hardship breeds just that.

We spend a lot of time telling ourselves what we’re “supposed” to be, have and do when we don’t even wanna do, have or be those things. Instead, allow your emotional guidance system lead you.

If you’re honest about your problems with those around you, they tend to be much easier worked out. People are really forgiving and helpful if you’re trying and they can see that.

Affirmations don’t mean lying about the reality of things. The more you share, the more relatable you are. Be yourself. Show up as whatever version you are today. We don’t need to be polished and refined. Life is messy and as an extension of ourselves, business is messy.Business legalities can be scary. Don’t let them hold you back.
About Our Guest:

Katie Grimes

After feeling pretty lost in Corporate America, I finally found my purpose and it came from the most unusual place – all the sh*t I had been through. Today, as a coach, podcast host and business owner I teach people, like you, how to find their life purpose and start their own businesses (with greater success than I did!)

• ​https://www.katiegrimes.com/katie