Case studies are a fantastic sales tool, especially if you do something people have trouble understanding.

Today we were joined by Sarah Dillingham from Case Study Ninja giving valuable insights to how to build and use case studies in your business.

We started the show off with Kelly Culver, giving us some helpful tips and tools to how you can manage your social conversions from Instagram. Followed by our tool and book of the week which you can find more on our Twitter and the website http://www.thewomeninbusinessradioshow.com

It's been a very valuable show on how you can correctly prepare and use case studies. Not only were there some valuable tips, but Sarah gave us her formula for creating case studies - it's little trickier than you might think, but the effort really pays off.