Known to many as Mr. Persuasion, our guest, Jeff Tippett, is the founder of Targeted Persuasion, an award-winning public affairs and communications firm. Jeff shares how Startup Founders can use persuasive communication to capture, connect and convince customers, investors, team members, vendors and advisers.

Founders don't need to think they're trying to make somebody else do something or that they have to try to sell someone. He explains founders are showing leadership, sharing their vision for a better future, a better outcome. When we truly believe we are meeting our customer's needs, it sets our minds free to be out there, to run, wide open and it becomes effortless to help persuade our clients and customers.

Jeff shares his three C's for persuasive communication: Capture, Connect, Convince. How do we capture the audience's attention? How do we connect with our audience? How do we convince them to take action?

You will learn how to apply the three C’s to grow your business … to help increase revenue, build brand awareness, acquire and retain customers.

Jeff's book, Unleashing Your Superpower, was just released on Amazon - click this link to grab a copy: http://jefftippett.co/FyKBYS.

Here's the link to BlinkList: https://www.blinkist.com/ - where you can read/listen to more books in less time.

Please visit Jeff at http://jefftippett.com and follow him on:

Twitter: https://twitter.com/JeffTippett
Facebook: https://www.facebook.com/JeffTippettSpeaker/
LinkedIn: https://www.linkedin.com/in/jefftippett/
YouTube: https://www.youtube.com/user/jeffincary#

If you’re ready to raise capital and need a plug’n’play pitch deck template to wow potential investors, I have the perfect Pitch Deck Template for you. It will save you weeks of time, lower your anxiety and increase your odds of success. You can learn more via the following link, and be sure to use the discount code STARTUPLIFE to receive 20% off. Here's the link: http://andelyons.com/powerful-pitch-deck-investors/

Until next time, stay strong, stay focused – and please remember – you’ve got this – Cheers!

Ande ♥