We had the pleasure of interviewing The Brothers Koren with Daybreaker over Zoom video!! 
 
The Daybreaker community releases ‘Joy Generation’ a collaboration with ace songwriters The Brothers Koren!

'Joy Generation' is a unique and inspiring song crowd-sourced in real-time during a creative jam session by 350 members of the Daybreaker community. In case you haven’t heard, Daybreaker is one of the most popular and innovative organizations in the wellness and dance space, fusing yoga and meditation with next-level dance events in unique spaces around the world. They have toured arenas with Oprah and been featured by The Today Show, New York Times, Mashable, Elle, WSJ, Buzzfeed, and Vice, and partnered with Nike, Samsung, AMEX, and more. They have collaborated on events with artists like Gloria Estefan, Boyz II Men, SOFI TUKKER, Above & Beyond, Dionne Warwick, and more.
 
The never before attempted song-writing method resulted in ‘Joy Generation’, a song that recalls the most epic and exuberant moments of Mumford And Sons, MGMT and The Polyphonic Spree, and yet is so much more, expressing the relief and sense of communion that is balm for these times.
 
In March 2020 we began a new experiment hosting dance parties from our living room. We ended up serving over 200K people in 112 countries to dance and invite joy into their homes during the height of the pandemic when spirits needed it the most.

We asked our community members to stick around after to write our new Daybreaker anthem with us. 350+ community members stayed to attempt something never done before: to lace together a song while miles apart, expressing the palpable anticipation of a return to IRL. We longed for an anthem that would take us out of the darkness and into a new more hopeful generation.

We sat down in front of our little cameras, intent to harmoniously surface verses about the start of a new cultural Renaissance.

The Brothers Koren masterfully shepherded us through the process of co-creating the song. Someone would spontaneously unmute themselves and provide a note, then another, and another: ideas. phrases, lyrics floated across the web. We jammed, we cried, we laughed...And then suddenly, we had an anthem, freeing and naming us: The Joy Generation.’
 
We want to hear from you! Please email Tera@BringinitBackwards.com.
 
www.BringinitBackwards.com
 
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