Nike如何因為一個字錯過了Stephen Curry

Jul 21, 2020 · 9m 44s
Nike如何因為一個字錯過了Stephen Curry
Description
「假設你要用價值數百萬美元的合約簽下某位籃球明星,你至少要知道他的名字如何發音。」

原本Nike是有大好機會續約Curry的,但最終他們搞砸了,被Under Armour攔胡,而這也成了Under Armour最成功的決定,和Nike最大的損失。

這次的節目裡就要和你分享,這令人啼笑皆非的Nike搞砸故事。
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Author Bradley Chung
Organization Bradley Chung
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