In this episode of Becoming, Bubba Page sits down with entrepreneur and investor Rob Nelson, founder and CEO of Grow, for a wide-ranging conversation about building companies, keeping your marriage strong, leading through hard seasons, and being intentional with your family.
Rob shares the lessons behind more than two decades of entrepreneurship, why a supportive spouse and a trusted peer group have mattered more than anything, and how faith carried him through the hardest moments of building and leading. Together with Bubba, he digs into what it really takes to grow something meaningful without losing what matters most.


They discuss:
• Why a supportive spouse is the number one factor in success
• How much to share with your spouse versus a trusted peer group
• Why every founder needs a tight-knit circle for the highs and the lows
• The business of doing business, common sense and adding value
• Learning to sell and actually talking to your customers
• Finding the 10% of what you do that customers truly value
• Delaying gratification and grinding through the early years
• Keeping the faith through failure and being humbled
• A simple framework for making a hard decision as a leader
• Building family values and creating a family crest
• Being intentional enough to change your whole environment for your family
• Why your plan will look different than you imagined, and why that's okay


About Rob Nelson:
Rob Nelson is a serial entrepreneur and investor, the founder and CEO of Grow, a business intelligence and analytics platform for small and mid-sized companies. A Utah native who now spends much of the year in Puerto Rico with his family, he has built and sold multiple companies, invested in many more, and served as a seminary teacher and church leader. He is a husband and father of five who says his greatest happiness comes from his family.


Learn more about Rob:
@rwnelson on Instagram
Rob Nelson on LinkedIn


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Connect with Bubba:
https://bubbapage.com


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Bubba helps faith-driven parents, entrepreneurs, and leaders create more peace, clarity, and structure using the same family systems he uses to raise his 8 kids and build successful businesses.