This week on the SOL Podcast we welcome Jordan Palmer, co-founder of Lixir Drinks,
also representing their co-founder, Matt Mahatme, their company, their products and the whole team.

We addressed issues like business growth, ways of solving problems while starting the business and scaling up, the future of the startup ecosystem, according to current needs, adjusting to the market, and impacts of past experiences in terms of assets of a company.

Our discussion revolved around their company culture, vision, the value of interaction, growth story and the importance of identifying the gap in the market before starting a business and seizing the opportunity to learn from mistakes.