Selling Value with Phillip J Clayton

Oct 15, 2020 · 39m 24s
Selling Value with Phillip J Clayton
Description

Phillip digs into the details of what a brand is and how good brand management increases value. He discusses the human desire to be a part of a belief system...

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Phillip digs into the details of what a brand is and how good brand management increases value. He discusses the human desire to be a part of a belief system and how a good brand crafts that. Jason then delves into the current climate of racial justice and asks Phillip to share his invaluable perspective as a black man in this industry.
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Author The Businessology Show
Organization The Businessology Show
Website -
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