The InFOCUS Podcast: Joanna Drews, HyphaMetrics

Mar 11, 2021 · 11m 21s
The InFOCUS Podcast: Joanna Drews, HyphaMetrics
Chapters

01 · - RBR TVBR Edited Adam intro

1s

02 · - 2021_03_10 17-03-33 Adam Jacobson & 19176556475.output

10s

Description

As RBR+TVBR first reported on Wednesday (3/10), HyphaMetrics has just secured a U.S. patent for a cross-media measurement platform. The co-founder and CEO of HyphaMetrics, Joanna Drews, chats with Editor-in-Chief...

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As RBR+TVBR first reported on Wednesday (3/10), HyphaMetrics has just secured a U.S. patent for a cross-media measurement platform.

The co-founder and CEO of HyphaMetrics, Joanna Drews, chats with Editor-in-Chief Adam R Jacobson to share a bit more about the patent, consumer privacy, buying in the 2021-2022 Upfront and scatter markets, and where audio media fits in to HyphaMetrics' business in this fresh podcast presented by Dot.FM.
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Information
Author Streamline Publishing
Organization iHeartRadio
Website -
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