The Resale Edit: Revolutionizing Retail: Why Brands Have an Opportunity to Invest in the Right Circular Model for Their Customers

Apr 5, 2023 · 5m 37s

Description

This Weeks Key Takeaways: - Brands will continue to innovate toward a listing/trade-in value proposition that makes sense to their customers. https://trove.com/brand-resale-index/ - Although the economics differ, rental and resale...

This Weeks Key Takeaways:

Brands will continue to innovate toward a listing/trade-in value proposition that makes sense to their customers. Lululemon and Frye were good examples highlighted in the 2023 Resale Index
Although the economics differ, rental and resale both hold brand benefits in more circular models. Brands will want to pick the right model(s) that make sense for their customers

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