The Resale Edit: The Birkin bag...An indicator of the evolving customer shifts in retail
Download and listen anywhere
Download your favorite episodes and enjoy them, wherever you are! Sign up or log in now to access offline listening.
Description
W. David Marx, author of the book Status and Culture was highlighted In a https://www.nytimes.com/2023/03/04/style/hermes-bags-resale-used.html this week, on the evolving status symbol of luxury goods. According to Marx, “Someone carrying...
show moreAs the article points out, the growing resale market has made these once highly exclusive pieces available to those without multi-generation wealth and that is altering their use of self-expression. What used to be stored in a closet to maintain pristine condition is increasingly being used in the real world. The Hermes Birkin is famously said to be inspired when actress Jane Birkin complained about needing a bag to carry around small toys for her young children.
Now celebrities and social influencers are showing off the “real world” wear in their Birkins and Kellys. The bags have not changed but the way they are used and what it says about those wearing them are always changing. We won’t know for years if this is part of a larger shift in culture but it would be reasonable to assume that celebrating wear not hiding it, will be a natural evolution of more accessible brands and quality items.
Subscribe to The Resale Edit Newsletter: https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=6966761821013753856
Information
Author | Trove Inc. |
Organization | Samantha Dersarkissian |
Website | - |
Tags |
-
|
Copyright 2024 - Spreaker Inc. an iHeartMedia Company