What It Means To Build With Your Customers In Mind

Sep 27, 2019 · 20m 22s
What It Means To Build With Your Customers In Mind
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In product, you always want to do more discovery, be more customer-centric, and talk to the people who are on the front lines using your product every day. But it’s...

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In product, you always want to do more discovery, be more customer-centric, and talk to the people who are on the front lines using your product every day. But it’s easier said than done. And it’s also pretty tough to find real-life examples of what the relationship between a PM and the customer should look like. So on this episode of Build, Maggie talks to a customer she’s been working closely with for nearly a year. Rob Stevenson (Product Growth Leader at Keap) joins Maggie live at HYPERGROWTH Boston to talk about what it takes to build a partnership with a customer, how not to ask for feedback, and what it really means to build with your customers in mind.
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