Original Air Date: May 18, 2018

Let’s say you were to ask Samar Owais to be your copywriter, and to sprinkle her magic on your email sequences. You’d need to be prepared to cut a check with a lot of zeros.

In other words, Samar is a seriously sought after copywriter who crafts emails that convert lurkers into customers – then into repeat customers, and finally into raving fans.

If you are an entrepreneur – from any industry – you need to be tapping into the full potential of your email list.

On this week’s episode, Samar really breaks down the ins and outs of writing email sequences. Whether we’re talking about a sales sequence, nurture sequence, abandoned cart sequence, whatever: if you’re sending it by email, she drops the gems on this one.

This episode is especially for the folks who are sick of staring at a blank screen when trying to craft an email. Plus, Samar gives you series of insights into the research you need to do before you even start writing your first email.

Samar’s insight is really meant to empower you with the tools you need, so you can ultimately work with clients and customers that excite you and allow you to raise your prices.

Now if you’re thinking, “wow Tom, I’m not sure I can do 60 minutes of geeking out about email copywriting.” Don’t worry. I got you.

Samar and I also discussed:

Entrepreneurial mindset
How to overcome challenges and adversity, especially when trying to pivot from one job to the next
Owning your identity, especially in the face of bias and/or discrimination
Activating your innate power
Communicating with passion, purpose, and clarity

All this to say: do yourself the favor of hitting play on this epic interview. Samar delivers serious value and offers some amazing insights.

Here we go.

You can get in touch with Samar from her website - https://samarowais.com/