2 JUL 2024 · Host Rich DiPaolo is joined by Greg Kerr, owner of Alchemy Merch. In this episode, we delve into strategies for carwash operators to enhance their marketing efforts while managing budget constraints. Kerr shares his entrepreneurial journey and insights into overcoming common marketing challenges faced by new businesses. We explore effective social media tactics, alternative marketing methods for small businesses with limited resources and ways to ensure digital marketing campaigns reach the right audience amid evolving internet privacy laws. Additionally, Kerr highlights the role of custom merchandise in cost-effective marketing and discusses the current use and limitations of AI in marketing.

1 JUL 2024 · Host Rich DiPaolo interviews Bryce Miller from Mothers Automated Solutions. Miller discusses the company's strategic move into the automated and self-serve carwash market after 50 years in the car care industry. He provides insights into the research and development process that set the company's offerings apart, including its focus on nonionic solutions and their benefits. Miller shares early results and cost savings observed since entering the sector and outlines the company's vision to be a leader in the automated car care industry. Miller also informs listeners on where operators can find and order the company's new professional chemical solutions for automated carwashes.

26 JUN 2024 · Host Rich DiPaolo welcomes back https://www.carwash.com/pcd-unscripted-ep-4-the-birth-and-evolution-of-express-exterior/, co-owner of Benny’s Car Wash and past president of International Carwash Association (ICA). In this episode, we’re catching up with Alford to discuss the state of the carwash industry and updates to Benny’s Car Wash. Alford shares his experience as president of ICA and his thoughts on the May 2024 show, highlighting key takeaways. We explore what’s new at Benny’s Car Wash and the challenges of staying current in an evolving market. Alford also updates us on the resolution of supply chain issues from 2022 and even updates the current state of crawfish season in Louisiana. He identifies the biggest opportunities for operators today and discusses private equity’s impact on the market. Finally, we look ahead to the future of Benny’s and what a leading operator might look like in the future.

20 JUN 2024 · Curtis Ray from Acquire Video discusses the importance of high-quality camera technology in carwashes. Curtis explained that due to the harsh environment of carwashes, high-end cameras are essential to withstand the conditions and provide clear footage. The interview emphasized the necessity for durable cameras that can maintain their functionality and clarity over time, especially in capturing pre-existing damage on vehicles. Curtis noted the importance of strategic placement of cameras at both the entrance and exit of carwashes, pointing out that documenting the condition of cars before and after the wash is crucial in resolving customer disputes about scratches and damages. Additionally, the importance of having cameras in other areas, such as pay stations and vacuum areas, was discussed.  The interview concluded with an exploration of the role of AI in enhancing camera and security systems within carwashes. Curtis explained how AI can provide valuable insights into operational efficiencies, such as identifying bottlenecks in pay stations and tracking customer behaviors to improve service. AI also aids in increasing membership sales by recognizing repeat customers and tailoring pitches accordingly. Furthermore, advanced features like spill detection, vandalism alerts and heat mapping were mentioned as tools that can significantly benefit carwash operations. Despite the advancements in AI, Curtis reaffirmed that capturing pre-existing damage on vehicles remains the top priority for car wash operators.

6 JUN 2024 · Host Rich DiPaolo interviews David Goodman, CEO and president of Edenark Group. Goodman discusses greenwashing and its negative effects in the carwashing industry. He shares his background in sustainability, explains what greenwashing is, and discusses its prevalence and risks. He emphasizes the growing importance of genuine sustainability to consumers, even when balanced against convenience and price. The conversation also explores how carwashes can achieve sustainability certifications and the best ways to market these credentials responsibly. Goodman concludes by highlighting the detrimental impacts of greenwashing and the significant benefits of authentic sustainable practices.

23 MAY 2024 · Host Rich DiPaolo is joined by Kelly Maria, vice president of chemical and service operations, and Larry Azevedo, operations manager, of Mark VII Equipment. Together, they delve into the fundamentals of chemistry in carwashing. The discussion begins with the identification of common carwash chemicals and their pivotal roles in the cleaning process. Maria and Azevedo shed light on the significance of these chemicals in achieving a thorough wash. Surfactants take the spotlight next, as the team explains how these compounds play a crucial role in breaking down dirt and grime on vehicle surfaces, facilitating their removal during the wash cycle. Listeners gain insight into the composition and benefits of protectant treatments offered at professional carwashes. Maria and Azevedo elaborate on how these products enhance both the appearance and durability of a vehicle's finish. They also share their thoughts on graphene and what's possibly next for the chemistry market. 

15 MAY 2024 · In this episode of Wash Talk, Viran and Dylan Nana from FlowStat share their journey from managing hotels to innovating in the car wash industry. They discuss the creation of Flow Stat, a system designed to monitor and reduce water usage in car washes, helping operators save money and conserve resources. They also highlight their impactful community projects in Zambia, where they build classrooms and provide clean water to schools. Learn about their inspiring community projects in Zambia and how they are making a difference. Visit http://www.flowstat.com/ for more information.

9 MAY 2024 · Host Rich DiPaolo is joined by Dave Hill, operations support and development manager for Transchem and Turtle Wax Pro, a part of OPW Vehicle Wash Solutions, to discuss the five factors of cleaning. In this episode, Hill explores everything from the significance of water quality and proper pH to understanding the different types of soiling. Hill also covers the impact of particle size and surface type on cleaning efficiency, the role of surfactants and chelates, and the importance of temperature and time in the cleaning process. The episode concludes with practical tips for operators to select the right products for optimal results. For more information about Transchem and Turtle Wax Pro products, please visit www.transchem.com.

2 MAY 2024 · Host Rich DiPaolo is joined by Joseph Moldovan, founder, and Ryan Molinelli, vice president of sales, of Qual Chem. Moldovan and Molinelli delve into the exciting world of nano graphene and Qual Chem's groundbreaking product, Nano Hex. They also explore the essence of nano graphene, its recent emergence in carwashing and the multitude of benefits it brings. Throughout the conversation, Moldovan and Molinelli discuss the surge in graphene-based products, Nano Hex's unique features, feedback from operators and customers, and the future outlook for graphene-based products in car care. Tune in to this episode of Wash Talk for this insightful discussion on the forefront of carwash chemistry innovation. For more information on Nano Hex, please visit www.qualchem.biz. 

29 APR 2024 · Host Rich DiPaolo welcomes Chip Kent, director of sales and marketing for Laurel Metal LLC, to discuss the innovative ways carwash operators can enhance sales and customer satisfaction through modern vending options. Kent shares insights into Laurel Metal's background and its dedication to serving carwash owners and operators. This episode covers the concept of drop shelf vending and why it's the optimal choice for dispensing car care products, emphasizing its convenience and efficiency. Kent also explores the range of vending machine options offered by his company and elaborates on their features and adaptability to evolving payment methods, ensuring seamless transactions for customers. The conversation extends to the customization capabilities of these vending machines, allowing operators to tailor product offerings to suit diverse self-serve locations and adapt to changing customer preferences and seasonal trends. Lastly, Kent provides a glimpse into future developments in auto care vending machines, teasing upcoming innovations that will further benefit operators and customers.