There are audience members — the kinds of people who auto-download your show, listen consistently, and even share an episode every once in a while.

And then there are AUDIENCE MEMBERS — the kinds of rabid, loyal folks who show up for your live broadcasts, participate in live chats, support your show with donations, offer to help out, reach out to you when they are visiting your area to ask you to coffee, and just generally go the extra mile (maybe even many extra miles) to show you how much they love your work and the community you’re building.

In this week’s episode, we’re going to talk about how you go from having the first kind of audience members to the SECOND KIND. Because when you develop a small but tight-knight group of the second kind, you really take your audience, and your show, to the next level.

Jerod leads this episode, sharing lessons he’s learned from his experience with The Assembly Call. And Jonny rides shotgun providing the essential context so you know how to apply these ideas to your show even if it’s a totally different type of show than Jerod’s.

Among the ideas we discuss:

• What Jerod learned from his recent experience with the #ChatMob on The Assembly Call that inspired this episode.
• The essential purpose of offering consistency and quality over time.
• The power of a great domain name! (Hover sponsor section.)
• Why you should take every opportunity to create one-on-one connections.
• Why you should find ways to recognize audience members during your show.
• The compounding power of hosting a consistent live event with an open live chat.
• What it means to “go the extra mile” for your most intense fans.
• How you can give your audience the opportunity invest in your growth (and why it’s so powerful).
• Why you should consider empowering your audience members within the universe of your show.
• How to organize ways for the conversation to go on with you (and why you should).

Check out our sponsor Hover for your domain hosting needs. Go to Hover.com/Showrunner and get started today with 10% off your first purchase.

• [128] How to Build an Audience That Transcends Your Content: The 3 C’s Approach
• [64] No. 064 Listener Life Cycles: A Podcaster’s Guide

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