What are the business related cultural differences between the West and Far East? | PODCAST #2

Jan 4, 2021 · 15m 14s
What are the business related cultural differences between the West and Far East? | PODCAST #2
Description

Welcome to the WAGAS Innovation Talks. This podcast offers you an insight into recent innovations in the tech business - driven by research and industry insight. We are talking to...

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Welcome to the WAGAS Innovation Talks.
This podcast offers you an insight into recent innovations in the tech business - driven by research and industry insight.
We are talking to researchers and professionals to share their expertise, experience and projects with us.
As a think tank and accelerator, we support tech start-ups and corporations in growing their business. We believe innovation is key to growth and hope to shine light on academic research and experts with real-life industry experience.

To learn more, visit wagas-group.com and find all our podcast episodes, plus articles and resources to expand your horizon on tech innovations.

About Harry Ma:
Today we had the honour to welcome Harry Ma on our podcast who has work experience in Southern California as well as the Far East. He is a member of the Far East Regional international marketing team at Unisys corporation formerly known as Burroughs before merging with Sperry. With their Far East Region headquarters being in Hong Kong, he has industry experience in China, Taiwan, Hong Kong, Thailand and Philippines. Subsequently, he managed the Burroughs capacity planning and modeling team providing services to it’s globally marketing organizations in regions including the Far East, Australia, Europe, Central and South America .
He is based in Los Angeles now and acts as a sales consultant to the WAGAS team.

Questions:
1) What are the main cultural differences between the Western worlds and the Far East in regards to business expansions. which could impact business exploring a market entry to the latter?
2) What is the traditional knowledge to consider before addressing the Far East Market?
3) Why does managing multiple cultural identities matter?

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