ABM is All About A/B Testing with Brandy Jackson
Feb 9, 2023 ·
7m 39s
Sign up for free
Listen to this episode and many more. Enjoy the best podcasts on Spreaker!
Download and listen anywhere
Download your favorite episodes and enjoy them, wherever you are! Sign up or log in now to access offline listening.
Description
Marketing is all about testing, iterating, & optimizing. When it comes to A/B testing, Brandy knows a thing or two. With experience working for agencies, ABM platforms like Terminus &...
show more
Marketing is all about testing, iterating, & optimizing.
When it comes to A/B testing, Brandy knows a thing or two. With experience working for agencies, ABM platforms like Terminus & DemandBase, & for Fortune 500 companies, Brandy has run about every type of test to ensure every one of her campaigns are optimized for success.
Check out today's episode where Brandy breaks down all of the variables marketers should be testing & a simple 6 step process for executing these tests.
show less
When it comes to A/B testing, Brandy knows a thing or two. With experience working for agencies, ABM platforms like Terminus & DemandBase, & for Fortune 500 companies, Brandy has run about every type of test to ensure every one of her campaigns are optimized for success.
Check out today's episode where Brandy breaks down all of the variables marketers should be testing & a simple 6 step process for executing these tests.
Information
| Author | Jim Gilkey |
| Organization | Jim Gilkey |
| Website | - |
| Tags |
Copyright 2024 - Spreaker Inc. an iHeartMedia Company
